About SellerSquared
Hi, I'm Manny.
I've spent 10 years building software used by millions of people. I enjoy programming, but over time I realized I was building software for an org chart instead of actual users.
I believe building good software means understanding what users are trying to accomplish, not serving an org chart.
I started SellerSquared to build practical tools that help small business owners on Square save time and grow their businesses.
But why Square?
My first real experience with Square came a few years ago, when I built an AI sommelier for a wine shop using an early version of ChatGPT and Square's API. That project showed me Square's API can extend what sellers can do in ways Square hadn't built and may never build.
Later, a friend asked me to help set up a Square Online website for his coffee shop. That experience showed me the other side. Basic things were much harder than they should have been.
When I searched the forums for help, I found other sellers running into similar problems. Sellers were helping each other, sharing workarounds, and finding ways to keep moving. Square's community managers were paying attention, but many issues lingered for years.
I realized that some of these issues could be solved through Square's APIs. That's when I had the idea for SellerSquared. With my job, family, and everything else, SellerSquared stayed an idea with a domain name attached. Then the company I worked for was acquired, followed by major layoffs. Suddenly I had time, and I knew I didn't want another job building software for an org chart.
Block, Square's parent company, is focused on payment and lending volume, Cash App engagement and shipping features that scale. Those goals don't line up with the day-to-day productivity problems sellers deal with.
I am focused on that gap.
What I'm working on
Here are the tools I'm working on right now:
Export your Service Library
Square lets you export your item library from the dashboard but not your services library. Now you can.
Bulk image update
Replace product images across your catalog in one go instead of one at a time.
Sync employee shifts to personal calendars
Your staff can see their schedules on the calendars they already use, including Google Calendar and Apple Calendar.
These are just the start. Based on what I'm reading in the forums, I'm working on tools that make Square Appointments, inventory management, and subscriptions more flexible and less time consuming.
If you want to help shape what I build next, tell me what Square
workflow is eating hours of your week.